About VR-Hut
VR-Hut is one of the pioneering virtual reality entertainment centers in Walloon Brabant.
Located in Waterloo, VR-Hut is one of the first entertainment centers to offer virtual reality experiences to its customers. Driven by an innovative concept, the center has shown strong growth since opening in 2018. This growth has also been helped by its location, just a few kilometers from Brussels and close to major traffic arteries. VR-Hut relies on TSC and digitalization to stay one step ahead!
Challenges
Many challenges ahead
When you launch a new business, you face many challenges! VR-Hut was able to count on TSC's support for :
- Digitize all VR-Hut processes, enabling simple management of reservations, bar sales, inventory and accounting.
- Strengthen the company's online presence, enabling it to stay one step ahead in the entertainment world.
- Create a modern, clear and easy-to-use site for customers, on a limited budget.
Solutions
Solutions from The Service Company
Pillar 1
Process digitization
-
Odoo implementation with Contact, Sales, Purchasing, Accounting, Point of Sale, Inventory, Barcode modules
- Development of a connection between the e-commerce part of the website and Odoo. This will enable all online reservations to be created directly in Odoo.
Pillar 2
Improving your online presence
- Realization of the existing website, with the integration of an e-commerce module using the WooCommerce plugin, as well as a reservations management module.
- Implementation of Google Analytics and Google Tag Manager to track the effectiveness of marketing campaigns right up to the site.
- SEO optimization through site-wide work (tags, meta descriptions, technical improvements, content overhaul)
- Virtual reality games and experiences available at VR-Hut
Pillar 3
Optimizing digital communication
- Development of a digital marketing strategy to support customers throughout the year
- Resumption of VR-Hut's communication on social networks. (Community Management)
- Setup, execution and monitoring of digital campaigns. (Google Ads, Facebook Ads)
- Creation of various communication tools for customers. (newsletters, new games catalog available at the center)
The modules used :
Purchasing
Barcodes
Accounting
Contact
Point of Sale
Inventory
Sales
VR-HUT relies on TSC to boost its digitalization
Thanks to the implementation of easy-to-use tools such as Odoo and WooCommerce, and a little in-house development, TSC was able to automate a large part of VR-Hut's operations, making it easier to manage the venue on a day-to-day basis. Today, the entertainment center enjoys a strong online presence and an excellent reputation, although much of the credit for the latter goes to the VR-Hut team!
Our digital support in the entertainment sector and our experience on this project also enabled us to contribute to the development and management of VR-Paradoxe, one of VR-Hut's colleagues based on Reunion Island. Our team installed a reservation module and a website similar to the solutions created for VR-Hut, in order to strengthen the online presence and digitalize the processes of their Reunion-based center!
Photo galleries
All images related to the project
Thanks to VR-HUT for its confidence!
Do you have any questions about this project? Would you like to discuss a similar solution?
Our team will be delighted to discuss your challenges with you.
