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Is digitalization still a choice or a vital necessity for SMEs?


Ten years ago, digitizing your business was an option. Today, it's a must.

And yet, many SMEs are still hesitating. Too expensive? Too complicated? Not the right time? These are just some of the reasons why most customers - and competitors - have already taken the plunge.

The truth is that in 2025, not to digitalize is to fall behind. It's no longer just a question of tools. It's a question of competitiveness, fluidity and, in some cases, survival. For while some are groping, others are optimizing, automating and structuring.

Symptoms of a company still too paper-based

It's not uncommon for SMEs to manage their day-to-day business with bits of software and lots of Excel. It works, as long as the volume is low. But as soon as it accelerates? It's the domino effect:

  • Quotes get lost,
  • Orders are poorly tracked,
  • Stocks are staggered,
  • Customers are getting impatient.

And in the end? You spend your days putting out fires, instead of managing your business.

Digitalization isn't here to make things more complex. It's here to simplify your life.

But you still need to know where to start, with whom, and at what pace.

Digitizing doesn't mean changing everything. It's about better organization.

The greatest fear of SME managers? That someone will upset everything. That we'll impose a rigid tool that's difficult to understand and master.

But that's not what a good digital transformation is all about.

It's :

  • Start with your real needs,
  • Identify what's wasting your time,
  • Find simple, effective tools,
  • And integrate them at your own pace.

Odoofor example, is not a "heavy" ERP reserved for large groups. It's a modular solution that adapts to your reality. You start with the billingthen add the salesthe logisticsCRM... when you're ready.

What digitalization is really changing in everyday life

Going digital isn't just about upgrading technology. It's a different way of working. A company that digitalizes well is a company that :

  • Save time by automating tedious tasks (invoicing, reminders, stock management, etc.).
  • Communicate better internally, with simple, fluid tools
  • Understand your customers better, thanks to a well-used CRM system
  • Make decisions based on reliable data (thanks to BI)
  • Opens up new sales channels, especially online

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Case study: synchronizing sales, inventory and accounting

Let's take a company that sells both in-store, on a Shopify site, and on marketplaces.

If each channel is managed separately, errors are inevitable:

  • A product displayed as available is in fact out of stock,
  • Sales forgotten in the accounts,
  • Customer reminders impossible to follow up.

With a solution like Odooand the support of TSC Expertsyou centralize everything:

  • Your sales (online, in-store, marketplace),
  • Your inventory (in real time),
  • Your customers (with their history),
  • Your accounting (automated).

The result: less stress, greater visibility, and considerable time savings.


Why accompaniment changes everything

A poorly installed tool remains ineffective.

A misunderstood tool is not used.

That's why at TSC Experts, we don't deliver software.

We're with you every step of the way:

  • We start with an audit of your uses and disincentives,
  • We build a realistic action plan,
  • We set the Odoo modules useful for your business,
  • We train your teams in real-life situations,
  • And we stay by your side to adjust, correct and develop.

Because a good project is one that reflects you. Not a copy and paste.

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Digitalization is an opportunity. As long as you're properly guided.

No, you're not "too small" to digitize.

No, it's not "too late".

Digital transformation is no longer the preserve of large companies. It's a growth driver for SMEs.

A lever for better sales, better management and better decision-making.

And if you don't know where to start, that 's exactly where TSC Experts comes in: to offer you a tailor-made solution, adapted to your challenges, your teams and your resources.

What if this year, you opted for useful, simple and well-supported digital?